The Better Half Pub

A pebbles throw from the seafront and a million miles from the ordinary, The Better Half pub prides itself on its affable and welcoming nature with an added touch of eccentricity. My involvement with the pub dates back to 2014 when I was part of the team that worked on a complete transformation inside and out. It was taken over by landlord Simon Stern with the ambition to transform it from a tired, old fashioned and unwelcoming pub to one of the best-loved and most popular pubs in Brighton & Hove.

The intention from the offset was to put the heart and soul back into the pub without it veering into an overly generic and decorative makeover. It was about putting people first and giving the pub what it needed to grow organically and establish its own personality through fascination, belonging, humour and story whilst preserving an authentic pub feel.


Brand Development
Identity Design
Art Direction
Wall Art
Squarespace Website
Advertising
Signage & Wayfinding
Copywriting


Interior Design: We Like Today

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