Visit Lewes

Lewes is surrounded by the South Downs National Park, close to miles of unspoilt coastline, full of history, culture and a spirit of independence. Visit Lewes is the symbol made up of the ingredients of its geography, its history, its cultural and political importance and its social connections. It is a celebration of the whole district and a marque emblematic of quality, purpose, character and heart.

Studio Lewis was approached by Lewes District Council to refresh Lewes’ tourism branding and identity. The intention from the outset was to celebrate every aspect of the area, the rich cultural heritage and the eclectic vibrancy of the people who make it what it is.

Brand Development
Identity Design
Art Direction
Print & Publication
Advertising
Brand Guidelines

Large vertical sign promoting Lewes, Coast & Country, with text welcoming visitors and highlighting their spirit of independence, located inside a modern building with glass and metal architecture.

Billboard advertising visits to Lewes, featuring colorful panels with text 'Visit Lewes Coast & Country' and website URL.

A man holding a ceramic bowl in a pottery studio, promoting tourism to Lewes in a flyer with text about local craft traditions and culture.

Poster with pink background features a photo of an elderly woman smiling, standing in an art-filled room. Text above reads 'Welcome to our spirit of independence,' and below is a paragraph about Anthea's work at Charleston House. The poster includes

A promotional poster for Lewes, featuring a woman standing on a cobblestone street with a decorated pram, and text inviting visitors to explore local markets, spices, and home kitchen secrets.

A promotional poster for Lewes Coast & Country showing a man and a young girl wearing red and black striped sweaters, with the man holding the girl. The poster includes text about the history of the Bonfire Society and the significance of the Lewes B

Promotional poster for Lewes, featuring a woman painting at an easel, surrounded by plants, with text about Kelly Hall, a Lewes-based artist, and an invitation to visit Lewes.

A man with a long beard and long hair, wearing a high-visibility vest, standing next to a silver barrel, in front of a brick building, with a sign that reads 'Visit Lewes Coast & Country.'

A poster promoting cycling and tourism in Lewes, featuring two cyclists with a scenic countryside view, and text encouraging visits and describing Ditchling Beacon as the highest point of East Sussex.

Poster promoting Lewes coast and country with a photo of a man in rescue gear on a boat, holding a lifeboat, with water in the background. Text describes the history and missions of the Newhaven Lifeboat Station and encourages visiting Lewes.

Poster with a photo of an older woman painting a Viking helmet mask blue, with text promoting Lewes as a travel destination and mentioning the Glyndebourne Opera House and Barber of Seville.

At a train station, two posters promote visits to Lewes. The left poster features a man and a child wearing red and black striped clothing with the text "Welcome to our spirit of independence." The right poster features an elderly woman with glasses, smiling in a cozy interior, with similar welcoming text. The train speeds past, creating a motion blur effect.

Tourism brochure promoting Lewes, featuring a photo of two cyclists on a scenic hill with green fields and a valley in the background. Text invites visitors to explore the area. The brochure has a dark background with bright green and yellow highlights.

Travel brochure page featuring a man with a long beard in a neon yellow safety vest holding a beer keg, with text about Lewes District tourism.

Multiple colorful cards with the text 'Visit Lewes' and 'Coast & Country', arranged on a gray surface.